Building a stylish website does not necessarily ensures that it would attract traffic or improve your customer base. To attract a large amount of traffic into your website, optimizing your website design and coding for search engines is indispensable. Here, integration of search engine optimization (SEO) strategies in web design and development is critical boost your site’s online presence or visibility on search engines.
When many business owners think of SEO, they make sure to slot in certain relevant keywords to their website’s copy, blog posts or article submissions. But, they often fail to make their websites search engine friendly. There are several SEO techniques you can incorporate into your website other than keywords in your website copy.
Here are 3 techniques you should use for making your website SEO friendly:
Incorporate Social Media into your Website’s Design
Integrating social media components into your website’s design can help boost your website in search engine rankings because search engine crawlers give importance to social media and so do your potential customers. So, incorporate social media icons such as Facebook, Twitter, Pinterest, Google+, etc., into your website design and link them to your social your respective social media accounts.
Make your website design easily load
Search engine crawlers find it hard to read those websites that extensively use Javascript and flash elements and moreover, Javacript doesn’t function effectively on mobile devices. So, use Javasript sparingly in your website design and make sure the design loads quickly and properly in all browsers and smoothly navigable. And one more aspect is the use of Flash in your design. Flash is often devalued or ignored by search engine crawlers. So, also make sure that the flash element are used cautiously in your website design so search engines can easily crawl and access your website.
Have your keywords incorporated in images and different areas
Many people use keywords used in website copy, blog posts, and article submissions, they often miss out incorporating these keywords in images or other places. Optimizing your design images with keywords in alt text can boost the search ranking of your site. You will need to select the ideal image size ranging from 30 to 100kb with 72dpi resolution, so it loads properly and quickly without delay. You should also use keywords in title tags, Meta descriptions, H1, H2, H3 tags, bullet points, internal links, URLs. This technique definitely improves your search ranking.
By incorporating SEO friendly elements to your website design, you can boost your website’s visibility in search engines. So, update your site with these SEO friendly techniques this week, and see how your website’ ranking is affected in search engines.
To know more details on SEO friendly website design, contact us.
Contact PARMAX Web Studio for all kinds of website designs, developments and online promotion strategies. Check out our services and portfolios to help you decide.
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